About study programme
Great managers are familiar with the business environment, understand business processes, and are professionals in their field. Graduates of the Business Administration programme understand the functioning of a business, from its foundation, through management, sustainability, and project management, including the evaluation and interpretation of the statistical, and other business data. While studying, graduates will master various methods and techniques, and delve into the ins and outs of establishing, managing, and expanding different types of companies. Furthermore they will understand management, including its techniques, methods, managerial skills, and soft skills. In addition, you will gain insight into marketing and financial management, innovation, and modern technology.
Graduate's employment
Graduates of the Bachelor's degree programme in Business Administration will find employment in various types of enterprises regarding the field of activity (manufacturing enterprises, services, virtual enterprises), and regarding the size, in lower and middle management positions. Graduates can also find employment as a specialist in departments such as planning, controlling, quality, logistics, or HR. Furthermore, graduates can be a founder and owner of a business.
Typical jobs (taken from the CZ-ISCO Classification of Occupations): 121 Managers in business administration, administration and support activities; 12111 Economic and financial deputies (directors); 12112 Economic and financial managers (excluding financial and insurance services); 12113 Accounting and controlling managers; 12122 Personnel managers; 12129 Other human resources managers; 12130 Organisational strategy and policy managers; 12191 Quality and management systems certification (ISO) managers; 12199 Business administration, clerical and support managers not elsewhere classified; 12211 Commercial deputies (directors); 12212 Commercial managers; 1324 Transport, logistics, and related managers; 142 Retail and wholesale managers; 242 Strategy and personnel management specialists.
Study aims
The aim of the study programme Business Administration is to educate professionals with a broader economic overview with the main focus on business administration and management. The study programme provides theoretical and practical knowledge of a comprehensive nature, which is necessary for work in managerial positions. A general economic foundation including knowledge of economics, mathematics, statistics, economics, law, and management is the basis for the creation of key competencies of future graduates in individual subjects. The aim of the study programme is to prepare qualified professionals who will be able to perform specialised work and managerial functions in the field of economics and business management and will be able to solve standard and non-standard managerial tasks at lower and middle management levels. Students are prepared to be able to organise and implement business activities and to exercise independent professions. The study is focused and profiled especially concerning the application of graduates in various types of enterprises both in terms of the field of activity (manufacturing enterprises, services, virtual enterprises) and in terms of size, namely in the positions of lower and middle-level managers, specialist in professional departments (e.g. planning, controlling, quality, logistics, HR), founder and owner of the enterprise.
Graduate's knowledge
The main content of the study is the acquisition of knowledge in the following areas:
- business administration,
- management methods and techniques,
- managerial skills,
- human resources management,
- international business,
- business organisation,
- management and management skills,
- legal regulations for economists,
- business economic analysis,
- legal and administrative principles for setting up a business,
- computer science and business information systems,
- management accounting and tax issues,
- finance and financial markets.
Graduate's skills
The main scope of the study is to acquire professional skills in the following areas:
- performing standard economic analysis of the company's management,
- solving basic tasks of business economics,
- understanding of systematic and analytical methods and techniques used in particular areas of management,
- application of managerial skills,
- carrying out personnel activities using methods and techniques of personnel work,
- evaluating the effectiveness of human resource management methods, techniques and processes,
- understanding of psychological and sociological knowledge, approaches and methods used in business management,
- understanding of the economics and financial management of business activities,
- understanding of accounting and financial reporting and related tax issues,
- application and evaluation of the production and service management process in the areas of production structure, organisation and planning, standardisation and human resources,
- practical application of enterprise establishment and management concerning soft skills,
- orientation in legal institutes, regulations in the field of business.
Graduate's general competence
Graduates of the study programme Business Administration are equipped with general economic and professional knowledge (general economic overview, ability to analyse trends in the development of economic phenomena, orientation in legislation), managerial knowledge (mastery of the basics of the management process, use of methods and tools to support decision-making), communication knowledge (presentation of own results with the support of ICT tools, preparation of documents for negotiations), information technology knowledge (use of data processing tools) and language knowledge (conversation in a foreign language, ability to understand a professional text in a foreign language).